Course Overview : 

Welcome To EarthTab Business School. My Name Is Oliver Smith And I Will Be Your Course Preceptor For The Course, Calligraphy And Typography Art.

The Calligraphy and Typography Art course is a comprehensive and immersive journey into the dual disciplines of hand lettering (calligraphy) and letterform design (typography). Spanning traditional roots to modern digital applications, this course equips you with foundational skills, advanced techniques, historical knowledge, and professional strategies to thrive as visual communicators in the creative industry.

Calligraphy, derived from the Greek word kallos (beauty) and graphein (to write), is the artistic practice of handwriting, a discipline that requires elegance, discipline, and intentionality. Typography, on the other hand, is the systematic arrangement of type to make written language legible, readable, and visually appealing. Together, these fields form the backbone of graphic design, branding, advertising, visual storytelling, publishing, and digital art.

In today's digital era, understanding both manual and digital forms of calligraphy and typography is essential not just as a creative outlet but as a valuable professional skill. The convergence of analog craftsmanship and digital innovation has birthed a renaissance in visual lettering that spans logo design, wedding invitations, posters, mobile apps, websites, motion graphics, NFTs, and more.

This course is built to serve not just as a skill-building program but as a full creative formation merging artistic expression with design principles, cultural literacy, digital literacy, and entrepreneurial insight. Whether you aspire to become a professional calligrapher, a typographic designer, a branding expert, or a lettering artist, this course will elevate your capability to craft compelling visual narratives using letters as art.

What You'll Learn

By the end of this course, you will:

• Understand the historical evolution of calligraphy and typography across civilizations.
  
  

• Identify and distinguish major global calligraphic styles (e.g., Gothic, Roman, Arabic, Chinese).
  
  

• Master the anatomy of letters, from strokes to serifs to ligatures.
  
  

• Develop proficiency in both hand-lettered and digital calligraphy.
  
  

• Create their own fonts and typefaces using modern tools.
  
  

• Understand the psychological and cultural impact of typefaces.
  
  

• Explore the role of lettering in branding, UI/UX, and advertising.
  
  

• Design, critique, and refine typographic compositions.
  
  

• Build a portfolio of calligraphy and typography projects.
  
  

• Learn how to monetize their lettering skills in the creative market.
  
  

Course Scope and Philosophy

This course is not merely a skills training program, it is a discipline of visual literacy and storytelling. You will not only learn how to draw and design letters but also how to think with letters, how to communicate emotion through stroke, balance, rhythm, and layout. We place strong emphasis on:

• Cultural appreciation of global writing systems.
  
  

• Historical roots and evolution of scripts and printing.
  
  

• Craftsmanship in every form whether using quills or bezier curves.
  
  

• Digital fluency using modern software like Adobe Illustrator, Procreate, Figma, and Glyphs.
  
  

• Business acumen to commercialize lettering and build a personal brand.
  
  

This course integrates studio practice, historical research, design critique, and real-world case studies to develop well-rounded creatives with depth, insight, and entrepreneurial readiness.

Course Features

• 10 detailed modules (can be expanded to 12)
  
  

• Downloadable PDF worksheets and practice guides
  
  

• Case studies from famous typographers and calligraphers
  
  

• Class critiques and peer reviews (optional for online communities)
  
  

• Capstone project: Design Your Own Font or Calligraphy Style
  
  

• Final exam (50 questions) for certification
  
  

• Portfolio preparation and professional showcase
  
  

Thematic Areas Covered

1. The Origins of Writing – Cuneiform, Hieroglyphs, Greek & Roman scripts
   
   

2. Major Calligraphic Styles – Gothic, Copperplate, Italics, Arabic, East Asian, Modern Script
   
   

3. Typography Principles – Anatomy of Type, Grid Systems, Kerning, Tracking, Leading
   
   

4. Lettering Tools – Brush pens, fountain pens, nibs, digital styluses, tablets
   
   

5. Digital Calligraphy & Font Creation – Using Procreate, Illustrator, Glyphs, and FontForge
   
   

6. Psychology of Fonts – Emotional tone, branding, and typeface perception
   
   

7. Lettering in Branding – Logos, taglines, packaging, and product design
   
   

8. Publishing and Editorial Typography – Book design, magazines, layout systems
   
   

9. Motion Typography – Kinetic type in animation, video, and advertising
   
   

10. Creative Entrepreneurship – Pricing, contracts, clients, marketplaces (Etsy, Fiverr, Behance)
    
    

Tools & Platforms Introduced

• Adobe Illustrator / InDesign
  
  

• Procreate (iPad)
  
  

• Glyphs App (Font creation)
  
  

• FontForge (Open-source)
  
  

• Canva for beginners
  
  

• Instagram and Behance for portfolio
  
  

• Etsy & Gumroad for selling assets
  
  

Who Should Enroll?

• Artists, designers, and creatives seeking to deepen lettering skills
  
  

• Branding professionals and logo designers
  
  

• Educators and visual storytellers
  
  

• Entrepreneurs in the creative industry
  
  

• Students in art, design, or communication fields
  
  

• Anyone passionate about beautiful writing and effective communication
  
  

Certification

Upon successful completion, you will receive a Certificate in Calligraphy and Typography Art, endorsed by EarthTab Business School Academy or equivalent institution. The certificate can be used as proof of creative and technical proficiency in calligraphy, typography, and digital lettering.

I Look Forward To Congratulating You Upon Completion Of This Course